Beasley Media Group has announced that Mix 99.5 WJBR in Wilmington, Delaware will now be heard on 95.7 HD2. This switch took effect on Thursday, October 5th.
The station, which plays “your mix from the 80’s to Now,” will continue to be available on wjbr.com, the JBR app, and through voice command with Alexa by saying “Alexa open JBR.” Additionally, listeners will still be able to access local news and online content for the state of Delaware and the entire Delaware and Brandywine Valleys on wjbr.com and the JBR app.
Eric Johnson, the station’s Program Director, expressed the team’s commitment to their loyal listeners, stating, “We saw huge audience increases in 2023 and wanted to still be there for our loyal listeners. We will continue to keep this brand, which has been loved by the community for the past 66 years, going on these digital platforms. Listeners will be able to enjoy our fun, unique feel-good ’80s to now’ mix, and during the holidays, they can also look forward to our legendary Christmas music format.”
Mix 99.5 WJBR has been a beloved station in the community for over six decades, and this move to digital platforms ensures that listeners can continue to enjoy its distinctive programming. The station has experienced significant growth in its audience in recent years, and by expanding its presence on digital platforms, it will be able to reach an even wider audience.
The decision to switch to 95.7 HD2 will enable Mix 99.5 WJBR to tap into the growing popularity of digital radio and provide a more accessible and convenient way for listeners to tune in. With the increasing use of technology and the prevalence of smartphones and voice assistants, the station recognizes the importance of adapting to changing consumer habits.
Listeners can now enjoy their favorite mix of music from the 80s to now on 95.7 HD2, as well as through the station’s website, app, and voice command. The station remains committed to providing a unique and enjoyable listening experience for its audience, and this move to digital platforms ensures that Mix 99.5 WJBR will continue to be a beloved station in Wilmington, Delaware for years to come.